PDR Technicians: Learn How To Treat Your Customer’s Well Part II

Todd Sudeck is an industry veteran with over 30 years of experience in Paintless Dent Repair and Auto Reconditioning. He is the founder and President of The Ding King Training Institute and is widely recognized as the “King” of this specialized field. His expertise and leadership have set the standard for excellence in the industry, making The Ding King Training Institute the go-to destination for those seeking to learn from the best.

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PDR Technicians: Learn How To Treat Your Customer’s Well Part II

To treat your customer’s well, we have already discussed anticipating their every needs, the next three things should follow:

1. You need to respect your your customer’s. This can be done just by being courteous to them. The next step would be listening to their ideas and thoughts with regards to what they want done to their vehicle. They may have done their homework and just need their thoughts to be heard. Lend an ear and allow them to share.

2. Treat your customer’s as though they were the very most important customer’s you have. Believe it or not, they can make your life a living, well you know what I mean. The important thing to remember is that they have the money that you want. The only way you are going to get it is to give them the VIP treatment. Don’t go for overkill or come off fake. Everyone can see through that snowball. Simply treat them very well. Offer solutions and let them know that it makes no difference what they want, you are willing to do whatever it takes. However, don’t sell yourself short, you may want their business but you don’t have to give your work away. You too should be respected.

3. Stand behind your work. If there is a mistake made or something forgotten, you need to do more than apologize to the customer, you need to offer a solution. Back up your work, don’t play the blame game and don’t make ridiculous excuses that you both know are just that, ridiculous. Even if what is upsetting them seems like a very small mistake, you treat it as if it is the biggest mistake that you have ever made. You may have to lose some money over this but your reputation will far surpass the loss. Establishing this reputation is the one thing that will make you a winner.

Questions? Paintless Dent Repair Training Academy.